Why pay cash when you can Tradia? ®
A northwest hotel chain with 55 locations had major cash-flow problems and was unable to maintain an advertising budget. With all the competition they needed to advertise but simply could not afford the expense. Their occupancy rate was about 60% with approximately 4600 rooms in the chain. An exchange of accommodations for advertising was the PERFECT solution and a contract with a NW barter company was entered into. The hotel chain traded room nights for 1.2 million dollars worth of advertising and within 6 months increased their occupancy rate by almost 18%. This was accomplished without the use of cash.
A homemaker with 3 small children wanted to remain at home but also felt the need to assist her family with the finances. Instead of leaving the home to pursue a job that would interrupt their objectives as a family, she opted to use one of her talents. She began producing handcrafted dolls and animals on a custom order basis. This helped; however, she discovered that many of her potential customers were in the same need of additional funds themselves. She found an association with a local/national trading company and began exchanging many of her goods to clients that were members of the trade organization. Without cash business from them she was able to pay for all of her family's dental care, carpet and furniture cleaning, auto repairs, hair cuts, tree trimming, and a host of fun services that would not have been in the family budget. Mom stayed home, as she wanted, and generated much more without using cash.
A small copier and fax machine sales company used the cashless trade system to pay for dining expenses, printed color brochures sales contest items and a radio advertising campaign that that increased their market share. All of this was done without the use of cash and significantly increased their annual sales volume.
A car dealer is able to pull in new customers and re-surface his entire parking lot and do an addition on his house all without the use of hard-earned cash. He takes his wife out to dinner and uses his Tradia Check to pay the bill. His wife joined a health club and gets her manicures using the same account. A Tradia account has enhanced the quality of their lives and brought in more business. Finally, these new customers are the best source of more cash customers, and all because of a trade strategy.
Imagine how much easier it is to exchange that used truck, boat, engine, parts, quilts, stamps, furniture, etc. for Tradia Dollars that are spendable with all the members in the trade system. Increase your company volume, sell excess inventory, start a home based business or simply trade those unused items for things that you want and need. The trade system worked in grade school and it works today. The product, service or talent you possess has a value.
|